Vertical and Alliance Marketing
Develops segment strategies for e-commerce market and our small & medium business customers, develops & manages supply chain solutions including fulfillment and returns, builds alliances with third parties while engaging commercially in the ecosystem, and manages our retail network inclusive of FedEx Office and our third-party relationships.
Teams in E-Commerce & Alliances
Alliances
Enables growth strategies through expanded/convenient access, drives revenue through third-party operating models and effective channel management, leads exceptional third-party relationships, and delivers a consistent and positive customer experience.
E-Commerce
E-commerce is the primary growth engine of the US domestic parcel market. The EC marketing team is focused on developing strategies and capabilities that enable FedEx to compete in an ever-evolving EC ecosystem.
Fulfillment & Returns
Develops and executes fulfillment and return strategies through product management and 3rd parties alliances across the e-commerce value chain.
Global Healthcare
Provides U.S. and global healthcare product management and strategy, along with industry segment leadership for clinical trials, pharmaceuticals, and medical devices.
Related areas
Global Customer Engagement
Translate strategic growth plans into integrated customer-facing communications, while enabling digital marketing technology.
explore Global Customer Engagement
Revenue Management & Global Pricing
Develop, execute, and deliver scalable pricing strategies and solutions that drive profitable growth.
explore Revenue Management & Global Pricing